Reedsburg Finally Launches Rural Expansion
Reedsburg Utilites, the owner and operator of a muni FTTH network north of Madison, Wisconsin, is finally moving forward on a project to connect rural areas of Sauk County. Last year, Reedsburg received a broadband stimulus award to expand its network but hit a series of stumbling blocks that called the project into question.
The first problem is a common one when taking federal money -- Davis-Bacon wage rules. The bids from contractors were higher than expected because the appropriate wages according to the law are sometimes based on flawed data. In this case, contractors based the wages on highway construction rates, which increased the costs of the project by 50%. In other cases, we've heard of Davis-Bacon setting rates in rural areas based on urban wages, making projects harder to finance.
Reedsburg apparently found a work-around (after first seeking a waiver from the provision):
Instead of accepting the bids, the utility decided to bid out rental contracts worth about $4 million to various companies, because the utility would not have to pay federal rates for temporary labor.Then the prices for fiber-optic cable and duct rapidly increased due to the increase in demand from stimulus projects and the Japan earthquake. Finally, they were stuck waiting for final approval from RUS. Now they are moving forward with the $9.5 million project ($5.2 million grant, the rest in revenue bonds), which is good given the apparent demand they are seeing for the service:
Douglas [Reedsburg Utilities Marketing and Media Specialist] said the utility has seen a very high rate of interest in the new service. "I would say nine out of the 10 people I've talked to are on board, out of everyone we've met with so far," Douglas said.

Building a new network requires a massive up-front capital investment - in this case the city will have spent $4.4 million to connect the first connection. Good thing they aren't all that expensive!
The article identifies two main sources of the delays: difficulty in getting on the poles owned by Progress Energy and long delays in receiving the fiber-optic cable they ordered (stimulus projects have hogged the supply). Rather than taking 12 weeks, they had to wait 30. Delays cause problems:
The goal is ultimately to connect everyone -- residents and businesses -- with the best network possible, allowing independent ISPs to offer services. However, this approach is somewhat new, with a lot of diverse stakeholders trying to work together so it will undoubtedly be a project to watch and learn from.
Follow the project and
Redwood County is in an interesting area, just north of the
“It’s been amazing,” says Kim Furlong, one of the store’s proprietors. “Because so much more of what we do is online, it is truly a joy to reap the reward of high-speed internet. Dial-up, and even satellite, is such a time-robber. Fiber is very different – you can be more efficient, and that is exciting. At the same time, I have some trepidation. People are going to relocate here more permanently because of what is available, and that is probably going to change the fabric of the community.”
According to Project Coordinator Leslie Nulty, 15 new accounts were opened within the first 24 hours after the doorstep delivery of information packets. Barnard Academy, another beta site, is also very excited about the service. They are planning an open house and community celebration of ECFiber’s arrival in mid-October.
Barnard was chosen for the Phase I project because of its proximity to the central office and its large number of unserved users. Pre-registrations topped 90% before the project started. Phase II, to build out the rest of the town of Barnard, is in the planning stages, with an informational meeting set for Thursday night at 7PM at the Barnard Town Hall.